I don’t know what final Ryder Cup attendance figures are, but at least a quarter of a million people were estimated to have visited Medinah over the last weekend.
In the Merchandise Tent, I think we saw them all. The shot below shows the “Friday Frenzy” with 45,000 square-foot space packed like a sardine can.
In contrast, take a look at Sunday afternoon… empty shelves and few customers. But no complaints here.
My point is, you never want to underestimate the power of emotion. Fierce competition leads almost always to explosive sales numbers, and the Ryder Cup is one of golf’s most emotional, most competitive events. Why? Pride.
So we have to give credit to Jose Maria Olazabel and the European Team for that incredible Sunday performance. One for the record books… and that includes sales records, too.
If you’ve never experienced a Ryder Cup, you owe it to yourself… the best event in GOLF!!
I’ll see you in the Merchandise Tent,
Patrick








I tried a few of these traditional New England entrees, the best being at the Union Oyster House, located only blocks away from the Old North Church of Paul Revere fame, and supposedly the oldest restaurant in continuous operation (since 1826) in the U.S. Imagine dining on nicely-chilled lobster salad piled high on a fresh bun in the same establishment that has served generations of famous Americans, from dowdy old Daniel Webster to JFK. I guess in Connecticut they serve lobster rolls warm, but as far as I’m concerned whatever was good enough for Senator Webster and the Kennedy clan is good enough for me. Very tasty, with just the right amount of mayo.
























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